Sorry, I think that's awful. Not only is it playing on a stereotype of nerds that isn't remotely applicable anymore, but it doesn't have the first thing to do with what's being advertised.
Considering how few advertising campaigns are that closely linked to the products anymore (at least here in the UK), at least that one showed a bit of thought and some amusing writing rather than just being out and out odd for odd's sake.
What's interesting is it's repurposed; it was originally produced as a promotion for The Movie Network, but apparently they just changed what it was for.
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timeasmymeasure
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Date: 2007-11-28 03:53 am (UTC)Sorry, I think that's awful. Not only is it playing on a stereotype of nerds that isn't remotely applicable anymore, but it doesn't have the first thing to do with what's being advertised.
"Do not email anyone about Nerd Club!"
Yeah, because only nerds use email. Geez. :P
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Date: 2007-11-28 04:31 am (UTC)(Still giggling. "That was uncalled for!" heh.)
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Date: 2007-11-28 12:30 pm (UTC)no subject
Date: 2007-11-28 12:30 pm (UTC)B) My best friend from High School plays Tyler Durden.
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Date: 2007-11-28 05:25 am (UTC)This is little more than a Family Guy gag:
"Look! We are invoking a familiar pop culture landmark, but not in anything remotely resembling a clever fashion!"
Too much humor today depends on mere recognition.
I want more, sorry.
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Date: 2007-11-28 12:32 pm (UTC)no subject
Date: 2007-11-28 07:49 am (UTC)no subject
Date: 2007-11-28 12:38 pm (UTC)